Best Rental Markets in Missouri (2026)

Data updated May 2026 · 68 cities screened

Missouri's median home value is $268,422 with a median rent of $1,067/mo across our 68 investable cities. Its 4.8% annual rent-to-price ratio sits near the national median — neither a pure cash-flow nor a pure appreciation play. Entry prices run well below the national state median of $346,893. Landlord-tenant law is friendlier to owners than in most states.

Top Missouri cities for cash flow

Ranked by annual rent ÷ median home value. Higher means the rent check is bigger relative to what you paid — the first screen for a cash-flowing rental.

Top Missouri cities by rent-to-price ratio
#CityMedian Home ValueMedian RentRent / PricePopulation
1Jennings$72,631$1,143/mo18.9%12,918
2Bellefontaine Neighbors$103,136$1,348/mo15.7%10,498
3Ferguson$118,051$1,385/mo14.1%18,213
4Overland$155,377$1,480/mo11.4%15,695
5Hazelwood$161,933$1,462/mo10.8%25,114
6Spanish Lake$149,362$1,307/mo10.5%17,873
7Florissant$196,156$1,619/mo9.9%51,773
8Saint Ann$161,656$1,240/mo9.2%12,811
9Lemay$171,936$1,315/mo9.2%16,228
10Saint Louis$188,346$1,381/mo8.8%288,512

Most affordable entry points

Lowest median home values — where a first deal or a limited budget goes furthest. Cheap is not automatically good: check rent and condition before assuming a bargain.

Most affordable Missouri cities by median home value
#CityMedian Home ValueMedian RentRent / PricePopulation
1Jennings$72,631$1,143/mo18.9%12,918
2Bellefontaine Neighbors$103,136$1,348/mo15.7%10,498
3Ferguson$118,051$1,385/mo14.1%18,213
4Spanish Lake$149,362$1,307/mo10.5%17,873
5Kirksville$155,306$725/mo5.6%17,563
6Overland$155,377$1,480/mo11.4%15,695
7Saint Ann$161,656$1,240/mo9.2%12,811
8Hazelwood$161,933$1,462/mo10.8%25,114
9Lemay$171,936$1,315/mo9.2%16,228
10Poplar Bluff$172,458$1,000/mo7.0%16,254

Fastest rent growth

Year-over-year change in Zillow's observed rent index. Rising rents lift future cash flow — but verify the driver (jobs and population, not a one-year blip).

Missouri cities by year-over-year rent growth
#CityRent Growth YoYMedian RentMedian Home Value
1Jefferson City10.1%$1,091/mo$279,347
2Rolla9.2%$852/mo$240,942
3Joplin8.9%$1,312/mo$205,908
4Clayton6.3%$1,821/mo$887,158
5Florissant6.0%$1,619/mo$196,156
6Bellefontaine Neighbors5.8%$1,348/mo$103,136
7Chesterfield5.7%$1,676/mo$580,511
8University City5.6%$1,600/mo$273,341
9Hazelwood5.6%$1,462/mo$161,933
10Branson5.5%$1,358/mo$248,688

Missouri fundamentals for landlords

The state-level numbers that shape every deal here — what taxes and law take out of the rent check, and whether demand is growing.

Effective property tax0.97%

Annual tax as a share of home value (Tax Foundation). Comes straight out of cash flow.

Top income tax rate4.80%

Top marginal state rate (Tax Foundation) — what your rental profit is taxed at in-state.

Landlord friendliness80/100

Composite of rent control, eviction timeline, deposit caps, and notice rules in state statute.

Population growth YoY0.8%

Census ACS. People moving in = housing demand; sustained decline is the risk flag.

Unemployment3.4%

BLS, latest month. Tenant quality and vacancy risk track the job market.

Building permits (SF + MF)16,140

Census BPS, latest year. Heavy new supply competes with your unit at renewal time.

Violent crime rate601/100k

FBI Crime Data Explorer. Affects insurance, tenant pool, and appreciation.

Federal disasters since 1953120

FEMA declarations — a proxy for insurance cost and climate exposure.

Frequently asked questions

What is the best rental market in Missouri for cash flow?

By rent-to-price ratio, Jennings leads Missouri at 18.9% — a median rent of $1,143/mo against a $72,631 median home value (Zillow, May 2026).

Does Missouri pass the 1% rule?

At state medians — $1,067 rent on a $268,422 home — monthly rent is 0.40% of the purchase price, so the median Missouri deal falls short of the 1% screen. Individual cities can still clear it — see the table above.

Is Missouri landlord-friendly?

Missouri scores 80/100 on our landlord-friendliness composite (rent control status, eviction timeline, deposit caps, notice requirements) — friendlier to owners than 74% of states.

How high are property taxes in Missouri?

The effective property tax rate is 0.97% of home value per year (Tax Foundation) — on the median $268,422 home, roughly $2,604 a year off your cash flow.

Compare with similar states

Maryland · Arizona · North Carolina · Virginia · Nebraska

Planning a flip here? See typical Missouri renovation costs.

About this data: compiled by RehabRange from Zillow Research (ZHVI home values, ZORI rents), U.S. Census Bureau (ACS population and income, Building Permits Survey), Bureau of Labor Statistics (unemployment), FBI Crime Data Explorer, FEMA, and Tax Foundation. Last updated May 2026.

RehabRange is built by Mitchell Haughton, a practicing eastern-Connecticut real estate investor — the same screens he runs before walking a property. How we rank markets